1959day.year

The Barbie doll makes its debut at the American International Toy Fair in New York.

The Barbie doll made her debut at the American International Toy Fair in New York in 1959, sparking a new wave of fashion dolls.
On March 9, 1959, Mattel Toy Corporation unveiled the first Barbie doll at the American International Toy Fair in New York City. Created by Ruth Handler and named after her daughter Barbara, Barbie featured an adult female form, stylish wardrobe, and endless accessorizing possibilities. The plastic doll challenged existing norms by offering children a role model with aspirations and career options, from astronaut to fashion icon. Barbie’s immediate popularity transformed the toy industry, establishing her as an enduring global brand. Over the decades, the doll has inspired debates on beauty standards, gender roles, and cultural representation. Barbie’s debut marked the beginning of one of the world’s most successful and influential toy franchises.
1959 Barbie American International Toy Fair