June Birth Coffee
Birth Coffee
Iced Coffee
Iced coffee is a symbol of coffee culture born in Japan during the Meiji era, achieving unique development unparalleled in the world. Originating from the 'ice coffee' served at an ice shop in Kanda, Tokyo in 1891, it emerged from the Japanese sensibility of 'enjoying cold beverages,' which was unusual in Western countries at the time. Iced coffee savored during the rainy season, enveloped in humid air and the sound of rain, is beloved as a beverage that harmonizes perfectly with Japan's seasonal sensibility. The transparent taste created by rapidly cooling hot coffee serves as a refreshing remedy that clears away the melancholy of the rainy season, creating tranquil moments of slowly savoring the drink while listening to rain sounds. The rapid cooling technique developed to avoid the 'cream down phenomenon' that causes white cloudiness embodies Japanese perfectionism and pursuit of meticulous technology, now spreading worldwide and influencing international coffee culture.
Features
- Clear and transparent taste created through rapid cooling technology
- Refreshing coolness that stands against the humidity of the rainy season
- Tranquil drinking experience that harmonizes with rain sounds
- Japanese-unique coffee culture influencing the world
- Sustainability allowing for slow, leisurely enjoyment over time
Personality
- An introspective personality that thinks deeply in silence, preferring to spend time slowly while listening to rain sounds.
- Patient and possessing cool strength that doesn't yield to any humid heat, maintaining composure even in difficult situations.
- A craftsman-like seeker who pursues innovative technology while respecting tradition, a perfectionist aiming for excellence.
- Values inner depth over superficial glamour, possessing a simple yet refined aesthetic sense.
- Sensitive to seasonal changes, possessing flexibility to adapt to the environment while maintaining individuality.
Symbolic Meaning
- Aesthetics of patience - The Japanese spirituality of finding beauty while enduring the long rains of the rainy season
- Cool comfort - A symbol of gratitude and harmony with nature, bringing coolness to mind and body during the hot and humid season
- Value of silence - The importance of quiet time spent with rain sounds in our noisy modern society
- Fusion of technology and tradition - New cultural value created by Japan's unique technological innovation
- Introspection and meditation - An invitation to spiritual depth, facing oneself while enveloped by the rain sounds of the outside world
Reason for Selection
- Cultural harmony woven between Japan's unique seasonal phenomenon of rainy season and iced coffee, a beverage originating from Japan
- The healing effect of coolness as a physical and mental adaptation strategy against June's hot and humid climate
- Synchronicity created by rain sounds as natural background music and the silence of coffee-tasting time
- Seasonal alignment between the rainy season as a plant growth period and enjoying the plant-derived blessing of coffee beans
- Philosophical resonance between the patience required during the rainy season and coffee extracted with careful time and attention
Protection & Effects
- Protection from weather-related illness and rainy season malaise through caffeine's blood circulation improvement and mood enhancement effects
- Adjustment of water balance in high humidity environments and maintenance of alertness through moderate stimulation
- Neural relaxation effects and concentration improvement from coffee aroma that alleviates stress from rain sounds
- Emotional regulation through aroma and taste that protects the heart from rainy season depression and seasonal affective disorder
- Caffeine's vascular dilation and contraction regulation effects that reduce headaches and fatigue caused by low atmospheric pressure
Trials & Growth
- A trial of mental strength to live each day positively without succumbing to rainy season melancholy or lethargy
- A challenge of emotional management to calmly control irritation caused by heat and humidity
- The challenge of finding time to spend slowly with rain sounds in our busy modern lives
- Maturation of sensitivity to understand the value of deep flavors and silence rather than superficial pleasures
- A trial of self-establishment to establish one's own way of enjoyment while adapting to environmental changes